Art Access
Art Access is a collection of the latest and most comprehensive art exhibition information from all over the world, tailored specifically for art lovers. Features include exhibition information, ticket sales, and online community.
Role
UX/UI Designer
Project Type
Self Project
Duration
1 months
User Insights & Key Personas
Comprehensive user research, including surveys and interviews, revealed key pain points: fragmented information sources, limited global visibility, and lack of community. Personas were created to capture these needs, shaping the design to prioritize accessibility and engagement.
User Journey & Information Architecture
Journey mapping helped outline users' interactions, ensuring logical flow across tasks. An optimized information architecture allowed for easy navigation through core features, making it intuitive to locate exhibitions, access event details, and engage with community elements.
Wireframe & Prototyping
Digital wireframes set the foundation for functionality, emphasizing clarity in layout and accessibility. Early prototypes underwent usability testing, identifying opportunities to enhance the experience further and reduce friction in user flows.
Design System & Visual Consistency
A cohesive design system ensured a consistent, user-centered experience. A light theme with bright accents created a welcoming atmosphere, while intuitive icons and typography choices supported easy navigation. High-fidelity mockups brought the visual direction to life, balancing aesthetics with functionality.